Drop 01  ·  Jaipur, 2026  ·  Four looks

Be You.Wear You.

Effortless pieces made to feel confident, beautiful and unapologetically you. Block-printed in Sanganer, stitched in small batches, and ordered personally over WhatsApp.

Amisha in the Terra Mosaic co-ord beside the Buddha wall in the Jaipur courtyard
WhatsApp orders open
Why we started
Fashion should feel like you.

There was a gap. Affordable felt basic, designer felt distant. Our first collection is four pieces we actually live in, printed in Jaipur and stitched in small batches. No overproduction, no AI prints, just cloth that moves with you.

Small batchJaipur madeWhatsApp orders
Drop 01 · 4 looks

The First Drop

Four silhouettes we actually wear. Tap any piece to see every angle, choose your size, and order directly with us on WhatsApp.

Shot in our Jaipur home · Buddha wall, garden path, stone table Sizes S to XXL · 50 pieces per print
Shop by mood

Dressed for the moment

Four moods, one piece each. Pick the feeling first.

The Terra Mosaic skirt against the courtyard Buddha in Jaipur
Our courtyard, Jaipur That Buddha is from my nani's house. We shoot against it because it feels like home.
Our story · Vol. 01

More than a dress. It's about being you.

I love fashion that doesn't try too hard. Growing up between Jaipur markets and Instagram saves, I kept seeing the same thing: affordable clothes that looked like everyone else's, or designer pieces that cost a month's rent.

Be You started in my bedroom with prints I couldn't stop wearing. The ochre-moss co-ord comes from a block printer in Sanganer who still carves wooden blocks. The butter dress, because yellow makes me feel brave. The oxblood gown, because sometimes you want to be the siren at the dinner table. And now blush, because softness is also strength.

We take every order personally on WhatsApp, so you get the right size the first time.

Amisha
04Pieces in Drop 01
50Pieces per print
7Day easy returns
How to order

Three messages, one perfect fit

No automated checkout. It works the way our Jaipur boutique does, just online.

i.

Choose your piece

Open any look, pick your size and tap “Order on WhatsApp”. Your message arrives pre-written.

ii.

We confirm with you

We check size and fit with you, confirm availability and shipping, and share UPI or Razorpay payment options.

iii.

It ships in 2–3 working days

Dispatched across India within 2–3 working days of payment, with seven days to return if it isn't right.

Secure paymentUPI or Razorpay, shared on WhatsApp
7-day returnsEasy, no-fuss exchanges
Pan-India shippingFree on orders over ₹3,500
Personal size helpS to XXL, fitted by chat
Talk to us directly

A real person, always.

Send us your favourite piece and your usual size. We'll confirm availability, shipping and payment right there in the chat, and help with styling if you'd like it.

+91 99155 69313
Working hours10am – 8pm IST, Mon – Sat
Response timeUnder 2 hours on WhatsApp
Chat on WhatsApp
Follow the Be You girl

@be_you_by_amisha

Real try-ons, real homes. DM us for styling help.
Coming next

Drop 02 is butter & ink.

Our WhatsApp list hears about every drop first, before it goes online. One message, no spam.

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Chat · 99155 69313